Gender equality for women and girls cannot be achieved in East Asia and the Pacific without dismantling stereotypes in media, marketing in advertising
Across cultures and societies, people face pressure to conform to gender roles and stereotypes portrayed in media, marketing and advertising. These stereotypes can leave people feeling excluded, unworthy, inadequate, and invisible. Narratives can entrench harmful gender norms, roles, and behaviours, and have a disproportional impact on women and…